You’re ready to grow.
But is your brand?
You’re ready to grow.
But is your brand?
From boardrooms to backstage, I help entrepreneurs reposition their brands to attract high-caliber clients and unlock aligned opportunities.
You’re in the right place if you:
You’ve grown, but you’re still shrinking into a brand that no longer fits.
Sometimes being good at something is just that. Not aligned. Not your full potential.
What once worked now feels too small for your vision and too quiet for your voice.
Lateral is a one-day, community-powered mastermind where 15 entrepreneurs stop settling for “good” and strategically realign their brands for greatness.
Real people. Real impact.
Real people. Real impact.
“Lateral was absolutely amazing. We talked about mental health, worked through business ideas, and learned how to better communicate with clients. It was really good and down to earth, with amazing people in the room. Make sure you’re at the next one. Come connect, come grow, come learn.”
Kyla Simone
Musician and Graphic Designer
“I had the wonderful pleasure of enjoying Lateral — this was my third time attending. I look forward to every one. It felt like a family discussion, with entrepreneurs coming together and helping elevate each other. Malachi did a great job melding his industry relationships to create a powerful mix of people and ideas.”
Cookie
Speech Therapist
“I’m a creative, entrepreneur, and 9-to-fiver trying to figure out my best next step—and today really helped me get clarity. Malachi was a great leader, and we got to collaborate and share ideas. If you’re in a rut trying to figure out your next creative move, Lateral is where you need to be.”
Dominique
Creative Entrepreneur
Inside the Room
Inside the Room
Agenda for Session 4 in July 2025. Kindly note that the agenda changes each time.
Pre-Function
Build + Brunch
Start the day with a curated brunch experience and connect with a room of talented and multidisciplinary entrepreneurs. With only 15 seats, expect real conversations and a network that gets it.
Part 01
Audit Your Brand
Identify gaps, goals, and opportunities to create a greater impact. Understand the perception gap between how you see your brand and how it’s actually experienced, so you execute with more clarity and direction.
Part 02
Realign Your Offer
Rework your services to reflect your value and vision. Package offers that deliver results, respect your capacity, and resonate with the right people.
Part 03
Command Your Message
Master storytelling that disrupts the noise, creates connection, and inspires action. Build authority to attract aligned opportunities and clients who truly value your work.
Part 04
Map Your Vision
Using your Lateral workbook, you’ll create a 60-day action plan to break big goals into smaller moves. Visualize your next level and walk away with a clear plan to step into it.
Come Hungry, Leave Full
Come Hungry, Leave Full
Leave with a full workbook, a clear plan, and connections that stick like grits.
What Attendees Say
What Attendees Say
Emmy
Artist
Jada
Therapist
Spencer
Producer
Meet
Meet Malachi
Malachi
Creative catalyst. Smart mouth. Always overdressed.
Creative catalyst. Smart mouth. Always overdressed.
I’m Malachi, a strategist and experience designer trusted by global brands, growing creatives, and entrepreneurs ready to play bigger.
Over the last 14 years, I’ve helped entrepreneurs, nonprofits, and corporations make noise, not just through words, but through experiences people remember.
As Brand Director at AIA Atlanta, I’ve led marketing for 500-person conferences, helped produce a citywide festival with over 4,000 attendees, and doubled partnerships by reshaping how value is perceived.
I’ve also spoken at conferences, consulted for a Fortune 50 company, and supported clients in growing from a solo operation to running multiple locations. The industry may change, but clarity, elevation, and results don’t.
I created Lateral because I’ve seen what happens behind the scenes.
From working concerts backstage to talking policy at the Capitol, I’ve been in rooms where access, alignment, and the right message opened unexpected doors. That’s what I want for you.
Lateral is for entrepreneurs who’ve already built something real and are ready to evolve.
I’m Malachi, a strategist and experience designer trusted by global brands, growing creatives, and entrepreneurs ready to play bigger.
Over the last 14 years, I’ve helped entrepreneurs, nonprofits, and corporations make noise, not just through words, but through experiences people remember.
As Brand Director at AIA Atlanta, I’ve led marketing for 500-person conferences, helped produce a citywide festival with over 4,000 attendees, and doubled partnerships by reshaping how value is perceived.
I’ve also spoken at conferences, consulted for a Fortune 50 company, and supported clients in growing from a solo operation to running multiple locations. The industry may change, but clarity, elevation, and results don’t.
I created Lateral because I’ve seen what happens behind the scenes.
From working concerts backstage to talking policy at the Capitol, I’ve been in rooms where access, alignment, and the right message opened unexpected doors. That’s what I want for you.
Lateral is for entrepreneurs who’ve already built something real and are ready to evolve.
